About FordLogicIn a world that's inundated with clever business angles and catch-phrase filled advice, FordLogic is a forum where entrepreneurs, business owners and media professionals can share and discuss simple, actionable and effective advice that stands the test of time, from boom through bust. Driven by my own life experiences spanning 15 years navigating the ups and downs of building a digital media company in Silicon Valley, it's about getting back to the basics and doing what's right. No shortcuts. No bullshit.
About Alex FordAlex Ford is the founder and longtime CEO of Praetorian Digital, the leading online media company in the public safety and security market with more than 1 million members and more than 3 million unique visits per month. Praetorian was recently named the 2013 Small Business of the Year by the US Chamber of Commerce.
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Tag Archives: business strategy
The world of media has changed radically over the past 15 years. It’s expanded in scale and scope and has gone digital, mobile and social. And it’s gotten a hell of lot more complex. Traditional lines of separation between publisher, … Continue reading
Back in the dotcom days, there was almost nothing as important as a good partnership and most start-ups spent a lot of time developing them. At a minimum, a partnership provided a press release opportunity and demonstrated legitimacy and tangible … Continue reading
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you … Continue reading
As an entrepreneur, I’ve used ‘little bets’ throughout my career and would credit the strategy as one of the key factors driving the success of the Praetorian Group. Peter Sims, a longtime business contact and friend, recently published a book … Continue reading